The soccer footwear apparel and equipment industry is a constant back and forth between nike and adidas. The two highest paid athletes in the world according to forbes are nike s cristiano ronaldo and adidas lionel messi.
Ronaldo s mega bucks contract is a result of the real madrid forward s ongoing commercial pulling power and means he also continues to collect more from sponsorship deals than his great rival.
Cristiano ronaldo adidas contract. Nike tag heuer armani konami adidas castrol gucci forbes and other magazines and a personal brand of underwear labeled as cr7. This contract far exceeds the one adidas has with lionel messi. This nike deal with ronaldo is another tactic to help push nike toward the lead it seeks in an international soccer.
Following is the detail of cristiano ronaldo contracts. Ronaldo has made deals with different brands like. Same goes for ronaldo and real madrid which has a deal with adidas making the three stripes prominent when nike lifer ronaldo posts to his 322 million fans.
The juventus forward has signed a 1 billion dollar lifetime contract with the nike brand. Lebron james and michael jordan were the only players who had contracts with a company for life but now cristiano ronaldo has joined.