Lebron james is changing teams in the cola wars. Espn reports that high school basketball.
Lebron james always idolized michael jordan right down to his shoes.
Lebron james shoe deal 2003. Both james and nike s business has grown exponentially since 2003 when nike signed james on the eve of the nba lottery to a seven year 90 million deal its largest athlete deal ever at the time. James seals deal with agent goodwin lebron james makes. 2003 9 27 am.
The shoe deal came less than a day before james was to learn where he ll be wearing his nikes as a pro. In 2003 cleveland cavalier rookie lebron james signed a seven year endorsement deal with nike worth an estimated 90 million see. When lebron james signed his first shoe deal for 87 million with nike he chose the swoosh over reebok which had offered him 115 million.
2003 04 nba regular season 2004 olympic games. The nike lebron james shoe line holds a strong place with collectors but that was not always the case. Already down after his los angeles lakers got booted from the playoffs he wakes up to see this.
Shoe companies anxious to sign lebron james shower the prep phenom with offers of lucrative endorsement deals. Lebron kobe and durant are still no match for michael jordan. Kobe bryant has got to be just a little pissed off today.
Williamson enters the league as probably its most marketable rookie since james in 2003 and he. The los angeles lakers superstar a pitchman for coca cola since entering the nba in 2003 is set to land a new deal with pepsico. No not that decision.
When nike took a 90 million dollar chance on an 18 year old kid fresh out of high school people questioned the decision. The nba s richest shoe deals. With prices like these some athletic shoe companies have changed the way they dole out their endorsement dollars.
Fewer athletes are being courted to put their name on a shoe.