When lebron james signed his first shoe deal for 87 million with nike he chose the swoosh over reebok which had offered him 115 million. James kicked off a deal with the fast food chain in 2010 and later.
The disparity in the earnings of lebron and sue was something that sparked a slew of reactions from fans on social media.
Lebron james endorsements money. According to data provided by sports market intelligence company sportcal james has agreed 18 deals throughout his career. He also earned 17 8 million from his contract with the miami heat. It s good to be king.
In 2018 he was 6th on the forbes list of world s 100 highest paid athletes with a total income of 85 5 million 52 million from endorsements. The majority of his wealth 53 million comes from endorsements including the shoe and. Lebron james james s endorsements with nike coca cola mcdonald s sprint state farm glaceau and baskin robbins just to name a few earned him 42 million last year.
Lebron james sponsorship deals with such a large engaged audience to target james attracts his fair share of sponsors. James stardom has made him one of the richest athletes in the world. Lebron james 94 2 million 37 4 million salary 55 million endorsements stephen curry 85 2 million 40 2 million salary 45 million endorsements kevin durant 73 2 million 38 2 million salary 35 million endorsements russell westbrook 56 5 million 38 5 million salary 18 million endorsements.
While in 2019 james position slipped to 8th his total income increased to 89 million 53 million from endorsements. Due to his splendid career most of the great international companies like nike samsung coca cola upper deck microsoft mc donald s and many other great companies have signed endorsements contracts with him. Meanwhile bird s wnba finals bonus was just a shade over 11 000.
Lebron james picked up a bonus of 370 000 for leading the lakers to their record tying 17th nba title. Endorsements drive james wealth lebron s booming wealth driven largely by his partnerships with brands such as nike inc. Nke and sprite owned by the coca cola company ko reflects the larger.
One of the most revealing findings from james sit down with carter is the end of his endorsement deal with mcdonald s in 2015. Endorsements deal and contracts made a huge impact on lebron james net worth. Basketball star lebron james is one of the highest paid athletes today with 89 million in career earnings.