However no figures were revealed but rumour has it the deal was close to 1 billion usd. One third of his earnings came from endorsement deals with brands like red bull mcdonald s mastercard ea sports gillette beats by dre and others.
He has endorsement deals with mastercard pepsi co huawei and gatorade.
Leo messi endorsement deals. Other messi endorsement partners include adidas lays mastercard ma 1 6 watchmaker jacob co and qatar based telecom ooredoo. In his 16 years at the top 33 year old messi has earned a mega salary playing for the catalans and his bank balance has been boosted by endorsement deals. In his 16 years at the top messi 33 has earned a mega salary playing for the catalans and his bank balance has been boosted by endorsement deals.
Here s how messi made his fortune. Messi is on track to be only the fourth athlete to earn 1 billion. Global soccer superstar lionel messi has renewed his agreement with german sportswear giant adidas reportedly signing a lifetime deal which will see him wear the company s apparel until the end.
On the top of that he s a hotelier has a. Let us look at the brands that contribute to lionel messi s massive income and lifestyle. Lionel messi s endorsement and sponsorship deals run long.
1 lionel messi aside from being the second highest paid athlete in the world messi also makes good money from endorsements. Out of this sum 32 million came from brand endorsements. His partnership with mgo will see his clothing line available on his e commerce site.
Messi has endorsement deals with pepsi air europa and dolce gabbana that are worth 8 million a year to him. Being associated with adidas throughout his career messi recently signed a lifetime deal with the brand. On the top of that he s a hotelier has a clothing line designed by tommy hilfiger s sister and is set to open his own theme park.
He has a deal in place with jacob co to market a luxury line of wrist watch which sells as much as 28 000. His measly yearly endorsement income of 27 million would look embarrassing if it wasn t paired with an annual salary in excess of 80 million. Despite being the second highest paid athlete in the world and widely regarded as one of the greatest footballers of all time lionel messi comes in last on this list of highest endorsement deals.
As per forbes magazine messi was the world s third highest paid athlete in 2020 with a total income of 104 million. Adidas lionel messi first joined forces with adidas began back in 2006. He is currently a nike endorser and one of nike s highest paid athletes.
He also has a very lucrative deal with adidas that allows him to have a say in boot.